Recent clients – Page 2
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On the map
A third of firms say improving client experience is their top strategic priority. Client journey mapping provides a simple, structured process for delivering more consistent client service and enhancing profitability, argue Alastair Beddow and Ben Kent
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Sliced and diced
Larry Cattle looks at the value of small insights gained from research with your potential and current clients, and how it can make a big difference to client attraction and retention
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Piece of cake
Many law firms focus far more on winning new clients – getting a bigger slice of the cake – than getting new business from existing clients – baking a bigger cake. Joe Reevy explains how to use customer relationship management to build an effective cross-selling process for your firm
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The main event
Events can help you promote your firm to new and existing clients, and build relationships – but only if you do it well. Annaliese Fiehn provides her top tips for planning an event
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Turning the conversation
From social media to review sites, there are conversations going on out there about your business. You need to know how to react when one of those turns negative, so you can avoid lasting damage to your online reputation. David Gilroy explains
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Client reviews: 5 benefits of using an independent consultant
Do you fully understand your clients’ needs? Are they really satisfied with your service? Daphne Thissen explains the benefits of using a consultant for client reviews
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Hero of our time
In an increasingly competitive market, legal businesses need to find a way to stand out from the crowd. One option, especially for high street and full-service firms, is to aim to become a ‘local hero’ business. Barry Wilkinson explains
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Piece of mind
One simple technique can help lawyers with everything from stress to client care, time management to leadership: mindfulness. Martin Stepek, in conversation with Peter Nicholson, explains how it works, and how he has implemented it in his firm.
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Silver service
Clients are rarely able to judge you on how well you know the law, but they can judge you on how well you look after them: your opening hours, how your reception looks, the clarity of your communications. Kerry Underwood offers his tips for top-quality client service
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Growing your bottom line in 2016: Is LinkedIn worth YOUR time? Part 2
In part 2 of their guide to using LinkedIn as a business tool, Emily Miller and Susan Kench explain how to build and engage with your network
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Full steam ahead
A new Law Society report predicts what the future might look like for the legal sector. Three members of the Law Management Section committee outline their own approaches to future-proofing your firm in an uncertain market
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Conversion rate
Do you know which of your firm’s business development activities translate into the most high quality enquiries? How well do you convert those enquiries into instructions? Sue Bramall provides a beginner’s guide to maximising conversion
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Growing your bottom line in 2016: Is LinkedIn worth YOUR time? Part 1
Emily Miller and Susan Kench explain how LinkedIn can help smaller law firms to generate and support the relationships that grow their client base
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Keep in touch
Dan Lancaster explains why switching away from traditional communication systems is key to becoming more competitive, and how you can do it successfully.
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Tips for effective file management and minimising risk exposure
Mark Carver provides his top tips for managing client files and minimising risk exposure
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Who do you know?
David Gilroy explains how effective client relationship management can help you keep and win clients, and how to get it right in practice
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Rocky road
In a volatile market, the expectations placed on solicitors can put a real strain on their practice. Paul Coombes explains how you can manage expectations and stay ahead in one of the most changeable areas of practice: residential conveyancing
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Paying the price
Clients are more demanding on fees than ever before, and that pressure shows no signs of waning. But how can you set pricing so it’s both acceptable to the client, and sufficiently profitable for the firm? Robert Mowbray outlines a three-step approach
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Event
Make it happen: how successful law firms deliver excellence in law practice management and client care, Manchester (30 April 2015)
This free event will showcase how successful firms deliver and enable to business changes that bring results
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