Business Development

Including marketing, winning new clients, and communication

Convincing clients or potential recruits that your firm has strong diversity credentials is more than just jazzing up your website. A commitment to diversity must be embedded within a firm’s culture, says Sue Bramall

An unfair disadvantage

2021-06-30T08:25:00+01:00By Victoria Moffatt

Victoria Moffatt analyses how women have been disproportionately affected by COVID-19 and speaks to lawyers about their experiences working from home.

Press play

2021-04-13T00:00:00+01:00By Victoria Moffatt

Victoria Moffatt explains how law firm leaders can harness the power of media relations to market their firms and increase their reach

Content is king

2021-01-19T00:01:00+00:00By Douglas McPherson

Many of the traditional channels for business development were shut down or limited in the pandemic. Douglas McPherson looks at how to use one channel always open to law firms: content marketing

First impressions count

2021-01-19T00:01:00+00:00By Nick Francis

What makes a strong and effective law firm website? Nick Francis provides a simple guide to assessing your site and identifying areas for improvement, to make sure your site showcases your firm and helps you win clients

Preparing for submissions season

2020-11-18T16:47:00+00:00By Victoria Moffatt

Love them or loathe them, the legal directories are here to stay. Victoria Moffat explains how law firms should go about preparing for submission season

Here comes the rain again

2020-10-06T00:00:00+01:00By Bob Spence

Bob Spence looks at how to restart your rainmaking activities post-lockdown, including how to prioritise your business development efforts, and how to restart stagnant conversations with clients and prospects

All Features and Opinion

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The Law Management Section will provide you with support, advice, networking opportunities and enable the sharing of best practice with peers.

The current Section Engagement Programme has been created in consultation with the Section Committee and will focus on key issues including:

practice management
talent management
financial management
staffing Models
IT
client focus
cyber security

These issues will be addressed through a range of activities including: webinars, magazines, regional forums, seminars, a conference, website, e-newsletters and a LinkedIn group.

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Business Development

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Skin deep

An unfair disadvantage

Press play

Content is king

First impressions count

Preparing for submissions season

Here comes the rain again

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